I worked full-time as a Digital Online Marketing Manager at Russell and Hill, PLLC, an Everett Law Firm in Washington state for 2 years from 2013 – 2015. My main responsibilities included, but not limited to:
Website Management
Search Engine Optimization-
Social Media Management
Blogging-
Analytic Reporting
Backlinks
Reputation Management
Development and Implementing Marketing Products-
Marketing Brochures
When I started with Russell and Hill in May 2013, one month into my position, I did a Google Analytic Report to have a base line. Based off of the report, they were getting very little visibility, 645 unique visitors and 878 total visitors. They only ranked for their firm name. See Google Analytic report below.
Below is a chart that shows the traffic increase and page views from the the top 10 sites from 2012 to 2014. My position started at the beginning of May, 2013. All top 10 sites increased dramatically.
| Date Range | Direct | BING | Yahoo | R&H | AVVO | I.FB | G+ | Semalt | ||
| 2013-2014 | 125.89% | 191.13% | 174.23% | 206.38% | 1543.51% | 371.95 | 60800% | 100% | 3547.50% | 100% |
| 2012-2013 | 40.79% | 41.82% | -18.45% | 3.98% | 100% | 1071.43% | 0% | 0% | 0% | 0% |
We developed a new website that launched at the beginning of November, 2014. The Google search for particular keywords shown below was done in June, 2015, the last day of my position. I did another search in October, 2017, two years later. All links by Google+ were developed and created when I was employed with Russell and Hill and continue to rank on the first page. View Google Analytic Reports.
To view images more closely, click on image and at the upper left side of image will be a directional icon. Click to view.
Employed: 4 Positions on First Page
Search Date: 07/2015
Searched: Everett Attorneys
Ranked: #1 and #2 Position on First Page
Other Links: #10 and #11 – Google+
Not Employed: 1 Position on First Page
Search Date: 10-2017
Searched: Everett Attorneys
Ranked: #4
Other Links: none
Everett Attorneys 2015
Everett Attorneys 2017
Employed: 4 Positions on First Page
Search Date: 07/2015
Searched: Everett Personal Injury
Ranked: #1 and #2 Position on First Page
Other Links: #11 and #14 - Google+
Not Employed: 3 Positions on First Page
Search Date: 10-2017
Searched: Everett Personal Injury
Ranked: #1 Position on First Page
Other Links: #14 and #15 - Google+
Everett Personal Injury 2015
Everett Personal Injury 2017
Employed: 5 Positions on First Page
Search Date: 07/2015
Searched: Everett Personal Injury Attorney
Ranked: #4, #13 and #18 Position on First Page
Other Links: #11 and #14 - Google+
Not Employed: 3 Positions on First Page
Search Date: 10-2017
Searched: Everett Personal Injury Attorney
Ranked: #1 Position on First Page
Other Links: #14 and #15 - Google+
Everett Personal Injury Attorney 2015
Everett Personal Injury Attorney 2017
Employed: 5 Positions on First Page
Search Date: 07/2015
Searched: Everett Felony
Ranked: #1, #2 and #3 Position on First Page
Other Links: #6 and #7 - Google+
Not Employed: 1 Position on First Page
Search Date: 10-2017
Searched: Everett Felony
Ranked: #9 Position on First Page
Other Links:
Everett Felony 2015
Everett Felony 2017
Employed: 10 Positions on First Page
Search Date: 07/2015
Searched: Everett Social Security Attorney Spanish Translation
Ranked: #1 - #10 Positions on First Page
Other Links:
Not Employed: 8 Positions on First Page
Search Date: 10-2017
Searched: Everett Social Security Attorney Spanish Translation
Ranked: #1, #2 and #4 Position on First Page
Other Links: #5, #7, #8, #9, and #10 - Business Directories
Everett Social Security Attorney Spanish Translation 2015
Everett Social Security Attorney Spanish Translation 2017
Employed: 6 Positions on First Page
Search Date: 07/2015
Searched: Everett Drug Possession Attorneys
Ranked: #1 - #6 Positions on First Page
Other Links:
Not Employed: 3 Positions on First Page
Search Date: 10-2017
Searched: Everett Drug Possession Attorneys
Ranked: #2 Position on First Page
Other Links: #14 and #15 - Google+
Lynnwood Drug Possession Attorneys 2015
Lynnwood Drug Possession Attorneys 2017
Employed: 4 Positions on First Page
Search Date: 07/2015
Searched: Spanish Everett DUI
Ranked: #1 and #2 Position on First Page
Other Links: #6 and #7 - Google+
Not Employed: 1 Position on First Page
Search Date: 10-2017
Searched: Spanish Everett DUI
Ranked: #2 Position on First Page
Other Links:
Spanish Everett DUI 2015
Spanish Everett DUI 2017
Employed: 4 Positions on First Page
Search Date: 07/2015
Searched: Social Security Attorneys
Ranked: #4, #5, and #6 Position on First Page
Other Links: #2 - Google+
Not Employed: 1 Position on First Page
Search Date: 10-2017
Searched: Social Security Attorneys
Ranked: #6 Position on First Page
Other Links:
Social Security Attorneys 2015
Social Security Attorneys 2017
Employed: 3 Positions on First Page
Search Date: 07/2015
Searched: Traffic Ticket Attorney
Ranked: #2 Positions on First Page
Other Links: #6 and #7 - Google+
Not Employed: 0 Positions on First Page
Search Date: 10-2017
Searched: Traffic Ticket Attorney 2017
Ranked: 0 Positions on First Page
Other Links:
Traffic Ticket Attorney 2015
Traffic Ticket Attorney 2017
Employed: 1 Position on First Page
Search Date: 07/2015
Searched: Social Security
Ranked: #7 Position on First Page
Other Links:
Not Employed: 0 Position on First Page
Search Date: 10-2017
Searched: Social Security
Ranked: #0 Position on First Page
Other Links:
Social Security 2015
Social Security 2017
Employed: 3 Positions on First Page
Search Date: 07/2015
Searched: Puyallup Social Security Attorneys
Ranked: #10 Position on First Page
Other Links: #5 and #6 - Google+
Not Employed: 1 Position on First Page
Search Date: 10-2017
Searched: Puyallup Social Security Attorneys
Ranked: #0 Position on First Page
Other Links: #15 - Google+
Puyallup Social Security Attorneys 2015
Puyallup Social Security Attorneys 2017
